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Creating a Strategy and not just setting goals

Creating a Strategy and not just setting goals

Creating a Strategy is a very specialised talent as many companies will create a strategy, which will more resemble either a mission statement or a set of goals.

Google’s Corporate Strategy is to accelerate innovation and strengthen brand loyalty through transformational changes while creating an open-source environment.

“One major reason for the lack of action is that “new strategies” are often not strategies at all. A real strategy involves a clear set of choices that define what the firm is going to do and what it’s not going to do. Many strategies fail to get implemented, despite the ample efforts of hard-working people, because they do not represent a set of clear choices.”

A good strategy will be a collaborative approach with the involvement of various levels of the organisation and culture to ensure strategic success. I know this will seem strange as many Strategies can be written over many years and end up being over 100 pages. The size of the strategy does not have any correlation to its effectiveness. More recently we are looking at one page strategies that are very precise and achieve the organisations objectives with a set of clear actions. 

Developing an outline that supports your business strategy with a process in order to scale ICT in line with business priorities.

ICT Related Business Priorities

  • Future proofed investment pathway with clear actions.
  • Strategic Principles developed to guide future investment and service delivery.
  • Contemporary ICT Frameworks presented for adoption.
  • Areas of vulnerability scanned for and mapped.
  • ICT Service options evaluated for suitability (on-premises, cloud, managed and hybrid solutions).
  • Executive Team and Board involvement and agreement to the strategy.
  • Performance Measurement & Metrics including sustainable budget model

Many Strategies Fail Because They’re Not Actually Strategies

Source: Many Strategies Fail Because They’re Not Actually Strategies